Charming Charli CEO
MarketingAugust 25, 2021
Charli rushed into the house, opened her refrigerator, and looked for something to drink. But all she saw was a bottle of plain water. Charli didn’t want water. She wanted a cool, refreshing, and sweet drink. She shut the fridge door in disappointment and searched all the cabinets hoping to find just one box of juice—but she found nothing, nada, zilch.